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Discover unique, high-quality children's clothing designed in New Zealand. Our collection blends comfort, quality, style, and Kiwi creativity for little ones who love to stand out and love adventure. Dress your child in NZ-designed fashion today! Shop now
1 to 24 of 78
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  • $14.99 +
    STRANGE CREW - Only size 1-2y left
    The strange crew was designed based off the American tv series - Stranger Things! A nice cool navy with hints of red and white embroidery, keeping it simple but cool.• Simple embroidered art on the front and big embroidered text on the back• 100% cotton premium loop back fleece, durable and hard...
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  • $14.99 +
    DAILY BEANIE - RED
    A simple bright red unisex beanie that ties into the whole collection!• Comfortable and best suited from ages 2 and up • Ribbed fold over cuff• 100% cotton knit
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  • $79.99 +
    PF Smiles Jeans
    – Wide Leg GreyCosy, relaxed wide-leg denim made for everyday adventures. Featuring our PF Smiley Face embroidery on the back pocket and a black drawstring with rubber ends for an easy fit. Comfortable, effortless style - no need to size up.- Wide-leg relaxed fit- PF Smiley embroidery detail- Adju...
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  • $69.99 +
    PF Smiles Classic Trackies
    – ChocolateCosy everyday trackies in chocolate, featuring our PF Smiley Face embroidery on the front. Designed with a relaxed fit for easy movement and all-day comfort - perfect for play, lounging, and everything in between. No need to size up.• Relaxed fit• PF Smiley Face embroidery detail•...
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  • $54.99 +
    PF Smiles Skirt
    – Flannel MiniA cosy flannel mini skirt featuring our PF Smiley Face embroidery on the front and a black drawstring for an adjustable, comfortable fit. Perfect for everyday adventures - no need to size up.• Adjustable fit with black drawstring• PF Smiley Face embroidery detail• 100% cotton 2...
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  • $41.99 +
    Pirate Striped Skirt
    - - Red and White Mini Skirt with Vertical Stripes and a White Drawcord with Rubber Ends- A relaxed fit for comfort and style, no need to size up!- 100% Cotton 190gsm- Designed in Aotearoa, New Zealand Measurements:1/2 Waist (Elastic Relaxed/Drawstring) CM1-2 - 223-4 - 245-6 - 267-8 - 289-10 - 3011-...
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  • $89.99 +
    Checker Classic Crew (Knit)
    – Chocolate & BeigeCosy cotton knit in a classic checker design, perfect for cooler days and everyday adventures. Designed with a relaxed fit for effortless comfort and style - no need to size up.• Relaxed fit• Classic checker design in chocolate and beige• 100% cotton knitted jumper• Desi...
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  • $69.99 +
    RAD Raglan Crew
    – Chocolate & BeigeA cosy everyday crew featuring our PF “Have a RAD Day" varsity print. Designed in chocolate and beige with raglan sleeves for a relaxed, easy fit - perfect for cooler days and laid-back adventures. No need to size up.• Relaxed fit• Raglan sleeve design• PF “Have a RAD...
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  • $49.99 +
    RAD Casual Tee
    – ChocolateAn easy everyday tee in chocolate featuring our PF “Have a RAD Day" varsity print. Finished with casual rolled sleeves and a relaxed fit for effortless comfort and style. No need to size up.• Relaxed fit• PF “Have a RAD Day" varsity print• Casual rolled sleeve detail• 100% c...
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  • $69.99 +
    RAD Classic Crew
    – PeachA cosy everyday crew in peach featuring our PF “Have a RAD Day" varsity print in navy. Designed with a relaxed fit for effortless comfort and style - perfect for cooler days. No need to size up.• Relaxed fit• PF “Have a RAD Day" varsity print in navy• 100% cotton 280gsm sweatshirt...
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  • $49.99 +
    PF Smiles Casual Tee
    – PeachAn easygoing everyday tee in peach featuring our PF Smiles print in navy. Finished with casual rolled sleeves and a relaxed fit for effortless comfort and style. No need to size up.• Relaxed fit• PF Smiles print in navy• Casual rolled sleeve detail• 100% cotton 280gsm tee shirtingâ€...
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  • $56.99 +
    Lifering PJ Set
    - KIDS PJ SET - PF 'Lifeguard' print in red yardage print- Featuring a crew neck and boxer shorts with an elasticated waist and pockets- A relaxed fit for comfort and style, no need to size up!- 190gsm Cotton/Elastane- Designed in Aotearoa, New Zealand TOPMeasurements:1/2 Chest (Underarm to Underarm...
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  • $99 +
    PF Navy Classic Tracksuit - Bundle Deal
    Bundle & Save – Get the Full Set, Save Big, Look Great!- PF Navy Classic Crew and Trackies with our 'PF Shadow' Embroidery on the Front- A relaxed fit for comfort and style, no need to size up!- 100% Cotton 280gsm Sweatshirting- Designed in Aotearoa, New ZealandCLASSIC CREWMeasurements:1/2 Chest (...
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  • $19.99 +
    Traveller Tote - Bubble Gum
    - Traveller Tote with our 'Traveller' Print in Bubble Gum and Scarlett- 280gsm 100% Cotton calico/drill
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  • $19.99 +
    Traveller Tote - Ice Blue
    - Traveller Tote with our 'Traveller' Print in Ice Blue and Mint- 280gsm 100% Cotton calico/drill
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  • $25.99 +
    STRANGE TRACKIES - Only size 1-2y left
    A classic hardwearing track that you can pair with anything! Small 3D PF logo print on the front of the pants and an updated drawstring that your groms can’t pull out - as parents ourselves this was an important feature to us.• Grey marle with a 3D logo print• Pair with our pop crew for the ul...
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  • $14.99 +
    DAILY BIKE SHORTS - BLACK - One Left (size 1-2y)
    A new basic that’s joined the PF fam, it’s been a long time coming! Comfortable ribbed bike shorts that look perfect with one of our tees slightly oversized.• Stretchy ribbed material• Hight waisted to provide ultimate comfort• 93% cotton / 7% spandex
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  • $25.99 +
    POP TRACKIES - Only size 1-2y left
    A classic hardwearing track that you can pair with anything! Small 3D PF logo print on the front of the pants and an updated drawstring that your groms can’t pull out - as parents ourselves this was an important feature to us.• Grey marle with a 3D logo print• Pair with our pop crew for the ul...
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  • $54.99 +
    Grey Marle Classic Track Short
    - with Pop Factory red and white embroidered logo- A relaxed fit for comfort and style, no need to size up!- 100% Cotton- Designed in Aotearoa, New Zealand- Match with the Grey Marle Tee or Classic CrewMeasurements:1/2 Waist (Elastic Relaxed/Drawstring) CM1-2 - 213-4 - 235-6 - 257-8 - 279-10 - 2911-...
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  • $69.99 +
    Grey Marle Classic Tracks
    - with Pop Factory red and white embroidered logo- A relaxed fit for comfort and style, no need to size up!- 100% Cotton- Designed in Aotearoa, New Zealand- Team up with the matching CrewMeasurements:1/2 Waist (Elastic Relaxed/Drawstring) CM1-2 - 213-4 - 235-6 - 257-8 - 279-10 - 2911-12 - 31Length (...
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  • $29.99 +
    Traveller Stripe Bike Shorts
    - - Blue and Pink Waffle Stripe- Cotton/Elastane 210gsm Rib- Designed in Aotearoa, New Zealand Measurements:1/2 Waist (Elastic Relaxed) CM1-2 - 213-4 - 235-6 - 257-8 - 279-10 - 2911-12 - 31Length (Waist to Hem) CM1-2 - 23.53-4 - 25.55-6 - 27.57-8 - 29.59-10 - 31.511-12 - 33.5
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  • $41.99 +
    PF Ice Blue Classic Track Shorts
    - with our 'PF SHADOW' Embroidery- A relaxed fit for comfort and style, no need to size up!- 100% Cotton 280gsm Sweatshirting- Designed in Aotearoa, New Zealand Measurements:1/2 Waist (Elastic Relaxed/Drawstring) CM1-2 - 213-4 - 235-6 - 257-8 - 279-10 - 2911-12 - 31Length (Waist to Bottom of Cuff Tu...
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  • $52.99 +
    PF Navy Classic Trackies
    - with our 'PF Shadow' Embroidery on the Front- A relaxed fit for comfort and style, no need to size up!- 100% Cotton 280gsm Sweatshirting- Designed in Aotearoa, New Zealand- Team with PF Navy Classic CrewMeasurements:1/2 Waist (Elastic Relaxed/Drawstring) CM1-2 - 213-4 - 235-6 - 257-8 - 279-10 - 29...
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  • $44.99 +
    Ahoy Boardies
    - - Red and White Stripes with a White Drawstring and our PF 'Beach Watch' Embroided Flag- Nylon/Spandex- Designed in Aotearoa, New Zealand Measurements:1/2 Waist (Elastic Relaxed/Drawstring) CM1-2 - 213-4 - 235-6 - 257-8 - 279-10 - 2911-12 - 31Length (including waistband) CM1-2 - 253-4 - 275-6 - 29...
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