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Did you know that children can drink from an open cup from the moment you start solids?That's right - 4, 5 and 6 month olds can be taught to drink from an open cup, and supporting them to do so has benefits for development. 1. Open cup drinking supports the development of a mature swallow.2. It help...

A suction bowl with a water-tight lid? Yep - we did that. Clever bowls are here to make mealtimes easier. The lid lets you put food away for later, re-heat food without stuff splattering everywhere or take food with you on the go. The bowl is bigger than your average so that it grows with your littl...

You told us your suction silicone wear was sliding sideways on all placemats - so we designed one that put a stop to all that. Introducing the. Not only does it's Clever little design let your Clever child learn how to set the table independently, it Cleverly helps your suction dinnerware stick like...

Keep your little one safe with our Safe Spot Sticker!This visual aid teaches your child exactly where they can put their hand to stay safe whilst you’re busy with the car, whether it be getting their sibling strapped in or getting the pushchair out of the boot.Place your Safe Spot near the back of...