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Shop a range of simple, yet stylish kids clothing with Ed & Al. Designed in New Zealand by parents for parents, all our children's clothing ranges are ethically made and perfect for every day wear
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  • $40 +
    Miller Knit- Navy
    The Miller Knit is a classic zip sweater that will take your little one from the playground, to the farm, to dinner. The thick cotton will ensure it transitions from winter to summer and everything in-between. This is a piece you will reach for time and time again.100% CottonWe recommend a cold gent...
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  • $25 +
    Archie Pants- Green
    These slim fit forest green corduroy pants are the perfect choice for little ones this winter.The attractive grey and white stripe lining in the pockets and around the waistband illustrate an attention to design detailing, while the pockets will be much loved by the collectors out there - perfectly...
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  • $20 +
    Charlie Shorts
    How adorable are these navy and white pinstripe shorts? Perfect for the warmer months, these lightweight and breathable pull-on shorts feature an elasticated waistband with a drawcord for a comfortable fit. Plus, the handy side seam pockets add a practical touch. Stay stylish and comfy all season lo...
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  • $20 +
    Harry Shorts
    Ready to be worn again and again, these tan shorts are a staple for any wardrobe! Featuring a stylish tan and white pinstripe lining the pockets, they boast a comfortable elasticated waistband with a drawstring for a relaxed fit. Made from durable twill cotton, these shorts are perfect for any casua...
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  • $20 +
    Eddie Polo- Forest Green
    It’s all in the detail with this iconic long-sleeve polo. The forest green cotton pique ensures it is durable and breathable – perfect for the active wearer – while the green/white gingham trim around the collar and down the button opening, makes this a classic piece for any occasion.Please no...
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  • $25 +
    Ted Rugby Jersey
    The a timeless essential, mindfully made for the active kiwi kid! Featuring bold navy and white stripes, a contrasting navy collar, and matching cuffs, this jersey offers a classic look that’s built to last.Crafted from high-quality, durable cotton, the designed with small, functional side splits...
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  • $20 +
    Flynn Shorts
    Ready to be worn again and again, these navy shorts are a staple for any wardrobe! Featuring a stylish navy and white gingham lining the pockets, they boast a comfortable elasticated waistband with a drawstring for a relaxed fit. Made from durable twill cotton, these shorts are perfect for any casua...
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  • $25 +
    Rupert Polo
    A smart and charming addition to any little wardrobe, this piece is crafted from soft cotton in a classic pique stitch. Its stunning salmon/soft red shade is perfect for all little ones, while the navy-and-white gingham trim around the collar and button placket adds a timeless touch. Finished with r...
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  • $10 +
    Pink Bucket Hat
    Be sun-smart in style with our must-have reversible bucket hat. Made from 100% cotton it is easy to wear, and wash!Pink with a reversible white/soft pink stripe.We recommend a cold gentle wash cycle, with like colours. Please do not tumble dry.
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  • $20 +
    Rosie Polo Dress
    We’ve elevated our love of polo shirts by creating a dress version for your little one! Practical yet oh-so-stylish, the Rosie dress is perfect for summer days. It features the classic polo look with short flutter sleeves, complimented by a pink and white gingham trim around the collar and button...
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  • $20 +
    Lucy Skirt
    The Lucy Flare Skirt is is a must-have pieces for your playful little one. This skirt has underlay shorts which allows more carefree moments when your little one is in action. The light blue and white pinstripe adds a charming touch that’s sure to turn heads and spark compliments. Perfect for twir...
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  • $10 +
    Classic T-Shirt
    Introducing the classic Ed & Al unisex T-shirt! Featuring a round neck, short sleeves, and a relaxed fit. This breathable cotton tee is perfect for all-day comfort. Available in a charming baby blue, elevate your child's wardrobe with this versatile piece!100% CottonWe recommend a cold gentle wash c...
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  • $25 +
    Charlotte Polo
    The Charlotte polo is a delightful choice featuring a ruffle collar and flutter sleeves. It’s the perfect item for any girl and quickly became one of our favorites! Stylish and sweet, it’s ideal for any occasion.100% CottonWe recommend a cold gentle wash cycle, with like colours. Please do not t...
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  • $30 +
    Pippa Floral Dress
    You asked for floral, and we’ve delivered! The beautiful a must-have for your little one this festival season. With its sweet ruffled sleeves and charming summer print, the Pippa Dress is perfect for parties yet durable enough for everyday wear.100% CottonWe recommend a cold gentle wash cycle, wit...
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  • $10 +
    Madison Shorts
    The Madison navy shorts are designed for comfort with a loose fit and great stretch, making them easy to put on and take off. Crafted from a breathable linen and cotton blend, they're perfect for summer wear. With a roomy crotch for added comfort, these shorts are the ideal choice for outings and su...
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  • $25 +
    Archie Pants- Navy
    These slim fit navy corduroy pants are the perfect choice for little ones this winter. The attractive navy and white stripe lining in the pockets and around the waistband illustrate an attention to design detailing, while the pockets will be much loved by the collectors out there - perfectly sizes f...
    Buy from Store 0 0
  • $30 +
    Allie Knit Dress
    A must-have for the winter season, combining both warmth and style. The a navy long-sleeve dress featuring a beautiful cable knit design that adds texture and charm, while the ribbed cuffs ensure a cozy fit.Fun and fashionable, this adorable winter dress offers a crew neckline, frill shoulder detail...
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  • $20 +
    Millie Skirt
    Bright, bold, and beautifully designed, the a must-have for any little fashionista! This hot pink skirt features a stretchy paper bag styled elastic waistband for all-day comfort and practicality, while the front pockets add a fun and functional twist. Fastened with a gold button closure, the Millie...
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  • $40 +
    Miller Knit- Green
    The Miller Knit in Green is a classic zip sweater that will take your little one from the playground, to the farm, to dinner. The thick cotton will ensure it transitions from winter to summer and everything in-between. This is a piece you will reach for time and time again.Please note our sizing has...
    Buy from Store 0 0
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