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Includes:1x Pure Precious Shampoo 300mlThis nurturing shampoo delicately cleanses, repairs, and nourishes all fragile, dry, or weak hair types. Infused with Organic Mongongo Oil, Shea Butter, and Argan Oil, it effectively repairs and replenishes hair fatigued by natural elements, regular chemical tr...

Includes:1x Pure Goddess Shampoo 300mlFeaturing Pure's exclusive 'Pure Complex'™ crafted from certified 100% organic extracts. Designed to delicately cleanse and nourish all dry, frizzy, and unruly hair types, this sulfate-free and paraben-free shampoo is enriched with Organic Shea Butter, Argan O...

Includes:1x Pure Colour Angel Shampoo 300mlCrafted to nourish fragile coloured hair with the enriching benefits of Organic Açai Oil, Shea Butter, and Mongongo Oil. This unique blend delivers deep moisturisation, repair, and softness, while specialised treatment oils enhance hair's radiance and comb...

Includes:1x Pure Forever Blonde Shampoo 300mlA premium hair care solution that cleanses, tones, and nourishes blonde or grey hair, while protecting it from daily environmental stressors. This Shampoo features Pure's exclusive ‘Pure Complex’™, enriched with certified 100% organic extracts. It g...

Includes:1x Pure Uplift Volume Shampoo 300mlThis sulfate-free, paraben-free, and gluten-free formula is vegan-friendly and offers defense against UV rays, thermal damage, and humidity. Formulated to lift fine hair and enhance fullness, our shampoo leaves hair looking visibly fuller and feeling thick...

Includes:1x Pure Lamellar Vitality Shampoo 300mlFeaturing Pure’s exclusive ‘Pure Complex’™ crafted from certified 100% organic extracts. This gentle cleansing lather revitalises with every wash, enhancing softness and bounce. Designed for all hair types, this vegan, sulphate-free, paraben-fr...

The Pure Pre-Shampoo Scalp Scrub is an enriched pre-wash exfoliation treatment designed to be used before shampooing for an intense hair and scalp detox. Drawing on Pure’s organic origins, this revitalising scrub gently exfoliates to refresh the scalp, remove build-up and create a clean, balanced...

Experience the Pure Colour Angel Shampoo, crafted to nourish fragile colored hair with the enriching benefits of Organic Açai Oil, Shea Butter, and Mongongo Oil. This unique blend delivers deep moisturization, repair, and softness, while specialized treatment oils enhance hair's radiance and combat...

The Pure Colour Angel Conditioner features an exclusive 'pure complex'™ with 100% certified organic ingredients. It effectively conditions all types of colored hair, ensuring color and shine retention. Infused with Organic Acai Oil, Shea Butter, and Mongongo Oil, it deeply moisturizes, repairs, an...

Pump Pure 1 Litre Shampoo and Conditioner.

Experience the ultimate luxury in hair care with the new Pure Lamellar Eternity Shampoo. A refreshing cleanser that activates repair from the very first wash. This intelligent formula uses ultra-fine layers to deliver targeted bond-reinforcing actives precisely where the hair needs them most.Each la...

Experience the ultimate luxury in hair care with the new Pure Lamellar Eternity Mask Treatment. Immerse your hair in concentrated restoration. The Lamellar Eternity Mask enriched with repairing actives to deliver targeted repair deep into the hair fibre. The lamellar layers act as micro channels, ca...

Experience the ultimate luxury in hair care with the new Pure Lamellar Eternity Shampoo. Replenish every strand to restore strength and softness from within. This adaptive conditioner uses ultra-fine layers that glide through the hair fibre to deliver hydration and targeted repair where it’s neede...

Experience the ultimate luxury in hair care with the new Pure Lamellar Eternity Leave-in Treatment. Complete your transformation with this Leave-In, a restorative treatment that delivers continuous repair and protection. Infused with Lamellar Sea Science Technology and Molecular Sea Amino Peptide™...

The PURE Sacred Mask contains Organic Shea Butter, Marula Oil and Argan Oil to restore moisture while softening and strengthening all hair types. PURE Sacred Mask saturates hair with intensive moisture and seals it in. Enriched with selective treatment oils to enhance smooth, silky and healthier hai...

PURE Miracle Renew Mask is an anti ageing and rejuvenating hair mask. It helps to restore hair that has been exposed to the elements and subjected to damaging processes such as colouring and heat styling. Hair is left feeling soft and smooth without being weighed down. Sulfate Free, Vegan Friendly.H...

The PURE Precious Ends is a leave in treatment that contains unique organic Goji Berry Oil, Amino Acids, powerful antioxidants and beta-carotene restore and protect against colour fade and repair damage caused by heat, sun and chemical treatments.How to use: Apply to mid-lengths and ends of wet or d...

Experience the transformational power of Pure Uplift Volume Shampoo, specially designed for fine hair. This sulfate-free, paraben-free, and gluten-free formula is vegan-friendly and offers defense against UV rays, thermal damage, and humidity.Formulated to lift fine hair and enhance fullness, our sh...

Revitalise your fine hair with the Pure Uplift Volume Conditioner, formulated with a blend of Organic Buriti Oil, Turmeric Oil, and Sunflower Oil. The ultimate solution for fine or flat hair. This sulfate-free, paraben-free, and gluten-free formula is vegan-friendly and offers comprehensive protecti...

Experience the nourishing power of Organic Shea Butter, Argan Oil, and Marula Oil in the Pure Sacred Mask. This luxurious blend revitalises all hair types, delivering deep moisture, softness, and strength. Enriched with selective treatment oils, it enhances your hair’s smoothness, silkiness, and o...

Introducing Pure Precious Shampoo, featuring the exclusive ‘Pure Complex’™ formulated with certified 100% organic extracts. This nurturing shampoo delicately cleanses, repairs, and nourishes all fragile, dry, or weak hair types. Infused with Organic Mongongo Oil, Shea Butter, and Argan Oil, it...

Experience the rejuvenating power of Pure Precious Conditioner, formulated with an exclusive ‘Pure Complex’™ featuring certified 100% organic extracts. This conditioner is designed to repair, strengthen, and enhance the shine of all fragile, dry, or weak hair types. Organic Mongongo Oil, Shea...

Experience PURE Miracle Renew Shampoo, a sulfate-free, paraben-free, gluten-free, and vegan-friendly formula that offers comprehensive defense against UV rays, thermal stress, and humidity. This rejuvenating shampoo is specially formulated to restore hair that is stressed from exposure to environmen...

PURE Miracle Renew Mask is an anti ageing and rejuvenating hair mask. It helps to restore hair that has been exposed to the elements and subjected to damaging processes such as colouring and heat styling. Hair is left feeling soft and smooth without being weighed down. Sulfate Free, Vegan Friendly.H...