Milk Shake Icy Blonde Shampoo 50ml

Maintain cool, icy tones with milk shake Icy Blond Shampoo. Specially formulated for very light blonde and platinum hair, this toning shampoo helps neutralise yellow and brassy tones while enhancing delicate ash reflections.

The unique black pigment formula works to refresh blonde colour while prolonging the effect of silver or grey tonal finishes. At the same time, the gentle cleansing formula leaves hair soft, clean and refreshed without stripping colour.

Hair appears brighter, cooler and more luminous while unwanted warm tones are visibly reduced.

A toning cleanse designed to keep platinum and very light blonde hair looking fresh and vibrant.

Benefits
Helps neutralise yellow and brassy tones
Enhances cool ash reflections in blonde hair
Prolongs the appearance of silver or grey tones
Gently cleanses while maintaining colour brightness
Leaves hair soft and refreshed
SLES and paraben-free formula

Key Ingredient

Black Pigment Technology
Helps counteract unwanted yellow tones while enhancing cool, icy reflections in very light blonde or platinum hair.

How to Use

Apply to wet hair.
Massage gently to create a lather.
Leave for a few minutes depending on the desired toning effect.
Rinse thoroughly.

Free-From Credentials
✔ SLES-free
✔ Paraben-free

FAQs

Who is milk shake Icy Blond Shampoo best for?
It is ideal for very light blonde or platinum blonde hair.

Does it help reduce brassiness?
Yes, the black pigment helps neutralise yellow and brassy tones.

Can it be used on grey or white hair?
No, it is not recommended for grey or white hair.

Will it tone my blonde hair cooler?
Yes, it helps enhance cool ash tones and maintain icy blonde colour.

How often should it be used?
It can be used whenever toning is needed depending on the level of brassiness.

Is it safe for colour-treated hair?
Yes, it is designed to maintain and enhance blonde colour.